Legal
Privacy Policy
Last updated: March 24, 2026
Purity Labs ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website (puritylabsusb.com) or purchase our products.
1. Information We Collect
We may collect the following types of information:
- Personal Information: Name, email address, shipping address, billing address, and phone number when you make a purchase or contact us
- Payment Information: Credit card details are processed securely through our payment processor and are not stored on our servers
- Usage Data: Information about how you interact with our website, including IP address, browser type, pages visited, and time spent on pages
- Cookies: Small data files stored on your device to improve your browsing experience
2. How We Use Your Information
We use collected information to:
- Process and fulfill your orders
- Send order confirmations and shipping updates
- Respond to customer service inquiries
- Improve our website and products
- Comply with legal obligations
3. Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only with:
- Payment processors to complete transactions
- Shipping carriers to deliver your orders
- Service providers who assist in operating our website (subject to confidentiality agreements)
- Law enforcement when required by law
4. Data Security
We implement industry-standard security measures to protect your personal information, including:
- SSL encryption for all data transmission
- Secure payment processing (PCI-DSS compliant)
- Limited employee access to personal data
- Regular security assessments
5. Cookies and Tracking
Our website uses cookies to enhance your experience. You can control cookies through your browser settings. Types of cookies we use:
- Essential cookies: Required for website functionality and checkout
- Analytics cookies: Help us understand how visitors use our website
- Marketing cookies: Used to deliver relevant advertisements
6. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the data we hold about you
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your personal data
- Opt-out: Opt out of marketing communications at any time
- Portability: Request your data in a portable format
7. California Privacy Rights (CCPA)
California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect and the right to request deletion. To exercise these rights, contact us at admin@puritylabsusb.com.
8. GDPR Compliance
For users in the European Economic Area (EEA), we process personal data based on legitimate business interests, contract fulfillment, and your consent. You have the right to withdraw consent at any time.
9. Children's Privacy
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child under 18, we will take steps to delete it.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically.
11. Contact Us
For privacy-related questions or to exercise your rights, please contact us:
Purity Labs
Email: admin@puritylabsusb.com
Los Angeles, CA